The Weakest Link in Your Supply Chain Might Be a Small Envelope

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A poorly packaged sample can cost a farmer thousands before a single bag ships. Here's why the specialty coffee world is finally taking sample packaging seriously.

A lot can happen between a remote farm in Yirgacheffe and a cupping table in Copenhagen. Humidity shifts, temperature swings, and careless handling all take their toll — but one of the most overlooked vulnerabilities in the specialty coffee supply chain is also one of the simplest: how samples are packaged.

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